Building, Managing and Presenting your IP and Assets

17th April 2018 – Energus, Lillyhall, Workington This workshop illustrates how to create radically different and very effective presentations that allow them to take control of a pitch or a presentation. It is followed by a session showing them how to deal with hostile Q&A. These sessions require around two hours preparation beforehand. On day three we […]

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Sales & Marketing

18th Jan 2018 – University of Cumbria, Brampton Road Campus, Carlisle This workshop illustrates the critical dependence of sales on both marketing and on effective planning. There are sessions on: Sales & marketing fundamentals Accurate forecasting & achievable sales plans Developing and driving an effective sales process Managing your sales process, team and customers

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Managing your Message

12th Dec 2017 – Barrow-in-Furness, venue TBC This workshop opens with a simple explanation of the criticality of marketing, where you’ll understand why it’s even more important than sales. Delegates will then go on to develop and test the fundamental concepts that underpin the branding of their innovative new product or company. The session concludes […]

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